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Can scientists predict the colour of cars?

Have you ever been driving along only to pass five of the same coloured cars in a row? Or find yourself parked in between two cars the identical colour to yours at the supermarket?

Well, it might be more than just a coincidence. It could be down to some very clever scientists having predicted colour trends based on human behaviour.

Despite a car having numerous different functions for a buyer to choose from like engine efficiency, braking stability and nifty gadgets such as cruise control and sat-nav, it’s a car’s colour that very often seals the deal.

Colour choice is largely driven by our behaviour and it is this human behaviour that researchers dedicate many hours and many thousands of pounds delving into.

For example, in 2022 it is highly likely that if you live in America you will end up buying a car in a deep blue hue called Atomium Sky. That’s because researchers working for BASF, a leading supplier of automotive paint, have tracked our growing interest in space travel and all things astronomy related and predict that this will be a key influence on our colour choices.

Here in the UK we seem to be a bit more reserved with shades of grey being the current market leader. Last year 21% of all cars sold in the UK were grey. Black held the top spot in 2017 and for the four years before that it was a complete white-out!

We’ve not chosen blue cars as our favourite since before the turn of the millennium, so BASF’s research would suggest we can look forward to seeing some brighter colours back on our roads.

While the greys that currently dominate don’t really inspire much creativity – anthracite, cool grey and slate are never really going to set your imagination on fire – there are some quite incredible car colour names that are guaranteed to turn heads.

Take for example Racing Yellow Tincoat, a factory colour designed by Chevrolet for the Corvette Stingray, or the adorably cute Latte Menta seen on many Fiat 500s. This creamy pistachio colour would make it hard to lose your car in the multi-storey.

But our all-time favourite has to be Miami Blue, an eye-popping azure hue created by Porsche for its 911 Carrera 4S. And because so few rolled off the production line in that colour, they have become coveted collector’s items.

Whether you are a play-it-safe grey or a sunglasses-needed daffodil yellow motorist, Revive! is the trusted choice for paint repairs. Using top quality professional automotive paints and stat-of-the-art colour matching technology we guarantee a top-notch service for your pride and joy.

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